Major UK charities are now able to accept instant donations via Apple Pay, giving donors more ways of donation easily and securely to charities of their choice.
Apple Pay has been around for a few years now on the latest smartphones, allowing users to pay for their online shopping in apps and on websites with the touch of a finger with Touch ID. This means there is no need to manually fill out any online forms or repeatedly re-enter address and billing information. Those looking to donate can simply fill out their details once and donate as many times with just one press of their finger.
The first UK charities to offer 'Donate with Apple Pay' are as follows: ActionAid UK, Alzheimer’s Society, Barnardo’s, British Heart Foundation, Cancer Research UK, Comic Relief, Concern Worldwide (UK), DEC, Marie Curie, Oxfam, (RED), RNIB, RNLI, RSPB, RSPCA, Scope, Sightsavers, The Royal British Legion, Unicef UK, VSO, WaterAid, and WWF-UK.
Graham White, individual giving director at Cancer Research UK, said that the charity strives to find new and better ways to give. He said: “It’s important we explore different ways to donate to make sure we stay relevant and that people can continue to give to us in ways that fit into their busy lives.
“As one of the leading charities in the UK, our aim is to always put supporters’ wishes first and Apple Pay adds to the other donation methods that supporters have told us they like to use. It simply makes donating even easier.”
One of the biggest benefits of this method is secure payments. When you use a credit or debit card with Apple Pay, the actual card numbers are not stored on the device, nor on Apple servers. Instead, a unique 'Device Account Number' is assigned, encrypted and securely stored in the Secure Element on your device. Each transaction is authorised with a one-time unique dynamic security code.